What are the most common objections you encounter, and how do you overcome them?

Common objections in SaaS sales include concerns about pricing, competition, and time constraints. For example, a prospect might say, "Your solution is too expensive for our budget."

To address this, empathise with their budget concerns and clarify the pricing structure. Offer flexible pricing options, such as monthly or annual plans, and highlight the return on investment (ROI) they can expect. You can provide a case study or share examples of similar companies that achieved significant cost savings using your solution. When dealing with objections related to competition, focus on differentiation.

For instance, if a prospect mentions a competing product, highlight the unique features or benefits that set your solution apart. Share testimonials or reviews that showcase why customers prefer your product over competitors. Finally, time constraints can be addressed by demonstrating the efficiency of your solution. Show how it can be implemented with minimal disruption to their workflow, and provide resources like implementation guides or dedicated support to expedite the process.